Head of Marketing and Communications at Capricorn Digital Limited

Capricorn Digital Limited is a digital solutions and distribution company that supports the growth of agents, merchants, entrepreneurs and/or small and medium sized businesses through the efficient and effective distribution of digital products and services utilising its extensive distribution network across Nigeria.

Job Title: Head of Marketing and Communications

Job Description

• The Head, Marketing and communication will oversee the creation and implementation of all company related Marketing, Corporate Social Responsibility and Corporate Relations Objectives.


• Essential Duties and Responsibilities


• Develop and implement Marketing, CSR ad Corporate Relations Plans and Strategies


• Provide leadership around innovative and creative digital Marketing and CSR techniques that reach and impact mass market consumers


•  Provide service leadership related to Marketing and Communications of business activities


• Ensure that high-quality services are delivered effectively, efficiently and consistently, whether it is direct or indirect communications.


• Ensure that the business marketing communications promote the right message to maintain a good brand image.


• Act as the lead officer in all Marketing and Communications activities


• Assist the company in developing, managing and altering social responsibility policies


• Using internal communication to reinforce the company’s social responsibility policies


• Reaching out to the public via PR and marketing to deliver the message of the company’s commitment to social responsibility


• Working on company branding strategies with the marketing department to Identify, cultivate and solicit philanthropic partnerships with companies committed to facilitate research to develop strategies for mutual benefit


• Planning, developing and implementing effective corporate relations department procedures


• Responsible for identifying prospects, developing and proposing strategies for the cultivation of major corporations


• Determine specific purpose and level of partnership and identify those to be involved in cultivation and subsequent solicitation


• Maintain an effective program of stewardship of corporate partners


• Ensure the efficiency and effectiveness of the CS department and that all related staff are well trained, developed, regularly performance appraised and motivated to perform their duties on a daily basis.

Qualifications

• BSc/BA in relevant discipline  (2:2 and above)


• MBA, Masters or Post Graduate Degree in Mass communication or Economics (International degrees are highly desirable)

Skills and Experience

• 8+ years in progressively responsible experience in Marketing, CSR and corporate relations leadership roles, preferably in a Telecommunication, FMCG, Utility Payments, Sports Betting, Lottery industry


• Strong Knowledge of digital Marketing


• Strong Knowledge of below the line marketing techniques


• Strategic and creative thinker


• Proven relationships at a range of media institutions (newspaper, radio, social media etc…)


• Proven ability of promoting a national marketing strategy supported by a localised State by State strategy


• Must be accessible and approachable for other employees to see them as an advisor and point of contact, to provide high-quality advice to solve any problems they may have.


• PC proficiency and strong working knowledge of Microsoft Excel, Power Point and Word and Google application is essential.

Location 
Lagos

Closing Date: Not Specified.

How to Apply
Interested and qualified candidates should send their CV’s and cover letter to: careers@capricorndigi.com using the job title as the subject of the email.

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Head of Marketing and Communications at Capricorn Digital Limited